drupal 8

A Drupal SEO Expert and a Drupal Developer Hit the Mat

Responding to Drupal developer pushbacks to Drupal SEO requirements

[Photo credits: Ben Finklea, Jan 2017. Photos captured from iPhone video shot at Texas Grappling Challenge Brazilian Jiu-Jitsu tournament in Cedar Park, Texas.]

My Drupal developer friends and I (like any friendship) don’t always see eye-to-eye. While we have much in common—we both want stylish, high-performing websites—in some areas our goals are different. This can create the appearance of conflict. However, after working through the issues (or hitting the mats, as they say in Brazilian Jiu-Jitsu), we can find common ground and mutual respect.

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Read this article: A Drupal SEO Expert and a Drupal Developer Hit the Mat

Drupal 8 Migration SEO Success: Start with a Plan

Free Whitepaper Offers Keys to a Great Drupal 8 SEO Website Transition

 “By failing to prepare, you are preparing to fail.” Benjamin Franklin

This age-old advice from Benjamin Franklin is applicable in many situations but is a clear truth when you are upgrading or migrating your website to Drupal 8. The fact is: if you do not plan for SEO in your website transition, you will see a drop in Google rankings and traffic.

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Read this article: Drupal 8 Migration SEO Success: Start with a Plan

Lessons Learned as a DrupalCon Presenter

Drupal Marketing is Hot and so is Drupal 8 SEO

DrupalCon Baltimore was my 14th DrupalCon and it was a very interesting and eye-opening experience. The Drupal community is maturing just as Drupal as a content management system is maturing. I saw a lot of the same people that I’ve seen for years and I met a lot of new people, too. Though I haven’t seen the actual numbers, I felt like it was a bit smaller than last year. (edit: It wasn't. Drupalcon grew by 5%. Hat tip to...

Read this article: Lessons Learned as a DrupalCon Presenter

How to Improve Drupal 8 Website Performance

Surprising Marketing Benefits of Increased Web Page Loading Speed

Getting faster page load speeds isn’t just about increasing your Google rankings. It’s about improving customer satisfaction and gaining new revenue. Using tools specific to Drupal along with other universal actions, you can reach your marketing goals faster than ever.

It’s no secret that page loading speed matters to Google rankings. Speed became a ranking factor in 2010 and since that time, developers and marketers have been looking for ways to increase it. Google cares about page speed because the search engine is focused on delivering the best onsite user experience possible. As...

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6 Tips to Rock Drupal 8 SEO

A step-by-step guide to increasing Google rankings with Drupal 8

Drupal is phenomenal for SEO. When you use Drupal 8 for your content management system, you have a powerful tool to rock search engine optimization. I’ve worked in Drupal for 12 years and I’ve experienced firsthand how quickly search engines respond to a well-optimized Drupal website. I’ve seen customers triple their traffic in weeks after upgrading from another platform. I’ve seen competitive advantages from site-wide optimizations like RDF or AMP that put my clients on the cutting edge of SEO because they use Drupal. The benefits are a faster website, higher rankings and more traffic....

Read this article: 6 Tips to Rock Drupal 8 SEO

Drupal 8 SEO Book - Order Now!

The visual, step-by-step guide for how to Search Engine Optimize your Drupal 8 website for Google!

Our Drupal 8 SEO book is ready for preorder! This is the first book ever published that includes all of the step-by-step instructions you need to search engine optimize your Drupal 8 website. Using this book, you can increase search engine ranking, get more website traffic, and generate leads that result in sales. This book is written for marketers; you don’t need to be a technical expert to use it and succeed.

Companies that rank well in Google win.

I’m sure you realize the importance of ranking well in Google search results. When you have a great ranking, your company’s...

Read this article: Drupal 8 SEO Book - Order Now!

So You Hate Drupal…Now What?

Drupal 8 Response to Marketing Complaints

“I hate Drupal!”

That’s what I heard from a marketing director at the Unbounce conference I attended earlier this summer. I put Drupal on my nametag and posted a few Drupal-related times to the conference app and that started quite a few conversations.

This poor woman was fed up with her Drupal website and was ready to make some changes. She finds it hard to create new content and it’s getting costly to update and maintain her site. And forget about trying to find a Drupal developer who didn’t charge outrageous rates to get something basic done.

She wasn’t...

Read this article: So You Hate Drupal…Now What?

8 Ways Drupal 8 Can Improve Your Website and Generate More Leads

Drupal 8 : with the new core enhancements, marketers can execute more effective marketing campaigns by delivering personalized content segmented by audience, language, and device type. You can develop relevant content that improves SEO, drives users to your website, creates leads, and results in more sales.

Read this article: 8 Ways Drupal 8 Can Improve Your Website and Generate More Leads

The Marketing Value of Upgrading to Drupal 7 ASAP

Some websites want to make the jump straight from Drupal 6 to Drupal 8. But that could cost far more in the long run than upgrading to Drupal 7 in the interim.

Grant Kruger wrote on mmt.org that his website would skip upgrading to Drupal 7, and would instead jump straight from Drupal 6 to Drupal 8. While it might work for some companies, it's not something we'd recommend for most organizations. Here's why.

Read this article: The Marketing Value of Upgrading to Drupal 7 ASAP

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