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Content Marketing Explained

June 19th, 2013 - Posted by Chris Gaffney to content marketing, Content Strategy, digital marketingJune 19th, 2013
This brief video looks at the concepts of content marketing, as applied in a way we've all seen before - a grocery store...
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Instant Gratification - Get Leads NOW!

June 18th, 2013 - Posted by Kylon Gustin to June 18th, 2013
Today we are covering online advertising as a means to get instant leads from your website, which can be a part of your...
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Twitter Releases Analytics Dashboard

June 13th, 2013 - Posted by Leigh Carver to TwitterJune 13th, 2013
The new free analytics dashboard access allows anyone to see the performance of their tweets, including how many Faves, Retweets and Replies each has received, as well as letting them sort by “Best, Good or All” for at-...

This morning, Twitter rolled out extensive metrics and analytics for the performance of your tweets. The information can be found on the Ads dashboard, and looks designed to get more people (including individuals) aware of and using the Twitter Ads platform.

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The Main Thing [Podcast]

June 12th, 2013 - Posted by Ben Finklea to focus, productivityJune 12th, 2013
Tip of the day: Focus on the most important things, and the other things will fall into place.      Ben Finklea CEO Volacci
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[VIDEO] Digital Marketing Plan: Session 4 - Solid Marketing Foundation

June 12th, 2013 - Posted by Kylon Gustin to June 12th, 2013
This is the fourth in a series of whiteboard videos that explain step-by-step the process of creating a digital marketing plan. This session will address...
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Vine Now Available on Android

June 10th, 2013 - Posted by Leigh Carver to VineJune 10th, 2013
Vine isn’t only for high schoolers trying to make viral videos though. Brands, marketers, and politicians have taken to using the video-sharing app to promote.  Additionally, the major Hollywood film Wolverine became...

The incredibly popular and relatively new iOS app, Vine, was purchased by Twitter back in January, and until now, has only been available on devices running iOS. Recently, however, a similar version of the iOS app was released for Android users. The Android version isn’t exactly the same as the original iOS version, but, with frequent updates, it will soon match.

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The Advent of Tumblr and Its Place in Social Media Marketing

June 10th, 2013 - Posted by Lucy Weinmeister to brands, Content Creation, content marketing, hashtags, social media, Social Media Marketing, Tumblr, visual contentJune 10th, 2013
With Yahoo’s recent acquisition of Tumblr, many have asked themselves what these two companies could possibly have in common. Not much, but Yahoo’s CEO, Marissa Mayer, is making an active effort to revamp the tech giant...
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How to Distribute Your Content (The Right Way!)

June 10th, 2013 - Posted by Leigh Carver to content marketing, Content StrategyJune 10th, 2013
At Volacci, we pride ourselves on our processes. Having a guide for everything from brainstorming content to following up with clients after meetings is a great way to make sure that we never miss a beat.   You may have...
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Fix Your Marketing Mistakes

June 5th, 2013 - Posted by Leigh Carver to analytics, blog marketing, marketing, social mediaJune 5th, 2013
1. Not Having an Online Presence Up until recently, having a website for your business was considered a novelty and a bonus.  Nowadays, it is not only essential for growth, but expected by consumers.  As for having...

Many businesses struggle to grow, regardless of their outstanding customer service. There are many key areas in which these small businesses can improve upon which will undoubtedly take their company and image to the next level; some of the important ones are listed below.

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[VIDEO] Digital Marketing Plan: Session 3 - Your REAL Competitors

June 5th, 2013 - Posted by Kylon Gustin to June 5th, 2013
This is the third in a series of whiteboard videos that explain step-by-step the process of creating a digital marketing plan. This session will help you consider the factors that impact your ability to compete online,...
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