August is always an exciting time of year. School gets back in session, last summer vacations and road trips are usually squeezed in, and the international DrupalCon takes the stage. This year its in Denmark: DrupalCon Copenhagen. If you don't have tickets, you better get them very soon! Because it's next weekend... see ya'll there!
I have never once been tempted to steal hood ornaments, but this one sure does give rise to the nerd in me. How awesome would it be to have the hood ornament above, accompanied by a horn that blasted "these aren't the droids we're looking for" when some blue-tooth-wearing crazy driver cuts you off in rush hour traffic! But I digress.
DrupalCon Copenhagen will be here before you know it, so get your tickets if you haven't already. Rumor has it the price may go up soon... Please read on for more in This Week in Drupal SEO News.
As you can see from the photo above, Volacci's DrupliPet found itself amongst a wide array of friends this week. Our eccentric and often times culturally-obscure Content Manager babysat DrupliPet on his desk, and exposed him to a slew of vinyl characters, action figures, and PEZ dispensers. Let's just say we lost a week of training with the DrupliPet... but I digress.
The Drupal community has certainly been busy this week: Drupal's iPhone App was released, Drupad, Drupal Gardens was released in open beta, and Dries gave an intriguing interview at the Open Source Convention in Portland, with remarks concerning the Drupal 7 beta and full releases. Join me after the jump for: This Week in Drupal SEO News.
If any ounce of your body is infected with "nerd" than you are aware that Comic-Con is currently underway at the San Diego Convention Center - conveniently where this photo was taken. What you are looking at is a trolley sign outside of the Comic-Con. Can't read it? Try busting out your Klingon Translator. That's right, in order to avoid any unnecessary discrimination lawsuits and (inevitable) bloodshed, the trolley signs outside the center has been translated to Klingon. Not only am I proud to be a Trekkie right now, but very proud that nerds are rising up to certain level of awesomeness that can only be measured in light years. But I digress. Good news for all you Drupal fans. Join me after the jump for DrupalCon Copenhagen sessions, news for the drupal.org redesign, and a experimental and historical video contest of sorts called "Life In A Day".
Do you want to know why there is a lion in that photo? So do I. Maybe he is earning money to buy a ticket to DrupalCon Copenhagen. If I was a lion, that’s probably what I would do. Or I would just walk in. Because I’m a lion. What are you going to do, ask to see my badge?! I would probably eat your computer first. Then chew up your power cord so you had to rush to an Apple store. But I digress. (Did I ever progress?)
Join me after the jump for DrupalCon Copenhagen keynote speakers, the DrupalCamps Organizer Survey Results and Google’s new App Inventor.
I hope everyone had a wonderful and patriotic 4th of July! It's been another eventful week in the world: A dynamite basketball trio takes Miami by storm, Spain and The Netherlands make it to their first World Cup Final, and the United States is conducting their first spy swap with Russia in decades. Now its back to business as (un)usual here at Volacci.
This week Drupal Gardens received yet another update, featuring some improved SEO features. The Mollom module was also very busy over the holiday weekend, and a very intriguing new cinematic experiment was officially launched this week. Join me after the jump for this week in Drupal SEO news.
Happy 4th of July Weekend! One of my favorite smelling holidays of the year: burning charcoal, cooking meat, freshly cut grass, chlorine and sunscreen, ice cream and pie, melting ice... I’m fresh off a patriotic injection a la Landon Donovan, and feeling like fireworks should happen every single day. But maybe not this year.
The summer slammed the Northern Hemisphere and Hurricane Alex slammed the Texas coast this week. While it appears to have been just a good practice run for most of the coastal residents, we are still glad to get the rain here in Austin.
Join me after the jump for DrupalCon Copenhagen training sessions, why you need to give a dollar to the Pilot Program, and how Google is now delivering your news.
In the search business, Google is the tail that wags the dog. So when the company releases a new algorithm change, it has a ripple effect throughout websites near and far. Google’s latest algorithm change, May Day, was a giant rock in the pond.
Mayday – named after the closest semi-significant holiday to its release – changes the way Google indexes “long-tailed” search queries, in which the searcher uses a string of keywords to search. Before this change there was a little extra value on the importance of long-tailed keywords, allowing websites who optimize well for long-tailed to rank higher for those terms. Now Google is giving the same value to long-tailed queries as all other queries. This has caused some websites that are a little “heavy in the legs” to disappear from the SERPs.
As you may remember, Google introduced the game changer, Caffeine, a while ago as a significant improvement to their indexing infrastructure. This essentially added value to webpage speed. Website speed won’t trump relevance, but will be the deciding factor if it is the only differentiator in the sites.
While Caffeine changed the indexing infrastructure, May Day tweaks the rankings algorithm itself. This change seems to primarily affect larger sites with “item” pages that don’t have a large amounts of links built for them, may be buried deep in the site structure, and may not have any unique or value-added content on them. Many e-commerce sites are negatively affected by May Day, as their individual product pages may not have attracted enough external links and their content is generic and stale. These are the sites that are disappearing, If they don’t do anything about it, they will continue to suffer.
There are some websites that are benefiting from May Day’s change. The websites that are now ranking well for long-tailed queries are from higher quality sites, with higher quality pages and higher quality content. You can possibly say that May Day tweaked the “relevancy” algorithm. Before, pages that didn’t have high quality triggers were still getting ranked well. Now the pages with the high relevancy triggers are benefiting from their quality link building and content.
Read this article: How Your SEO Benefits from Google’s May Day Algorithm Change
It has certainly been a week to remember. The United States win one of the most intense and dramatic victories in its World Cup history from a late goal by America's newest hero, Landon Donovan, BP thinks they may have recapped the leak, Volacci sent off team members to two different DrupalCamps (Chicago and Denver), and the iPhone 4 was released to reports of issues. (taking a breath) Join me after the jump for new important tracks, dates, and deadlines for DrupalCon Copenhagen, as well as a modern look at human communications via infographic.
Do you have World Cup fever yet? Are you annoyed by the vuvuzellas? Are you reading this as the United States scorches the “jubalani” into the back of the ol’ onion sack against Slovenia? There is plenty of soccer to be enjoyed this summer and I hope you are able to catch it. But enough soccer talk.
As I head to Boston this weekend for Drupal Design Camp 2010, I wanted to share with you a few juicy stories that have come across the Volacci news desk. Acquia just finished up a code sprint that brought some great improvements to Drupal Gardens. And Google’s search algorithm update last month may be impacting your SEO. Join me after the jump for this week’s Drupal SEO news.