17 Surprising Facts About Ecommerce

17 Surprising Facts About Ecommerce

November 6th, 2012

Mashable recently posted an article listing 17 little-known facts about eCommerce. The multi-billion-dollar ecommerce industry is a part of our everyday lives, but many don’t realize the numbers and history behind it, so we decided to repost the information.

  1. By connecting a modified domestic television with a phone line, Michael Aldrich invented online shopping in 1979.
  2. Although Amazon launched in 1995, the first yearly profit wasn’t until 2003, and as of June 2012, theaverage order value was $47.31.
  3. Because of forced account registration, online users abandon their shopping carts 26% of the time.
  4. Netflix wasn’t the first online DVD subscription service — Blockbuster announced Blockbuster.com in 2004, but it’s unclear whether services such as Netflix and Redbox led to its ultimate bankruptcy.
  5. During the third quarter of 2012, $4,423 was transacted per second via PayPal.
  6. Zappos’ referrals from social media per order yield $0.75 from Pinterest, $2.08 from Facebook and $33.66 from Twitter.
  7. Approximately 46% of online users count on social media when making a purchase decision.
  8. 71% of shoppers believe they’ll get a better deal online than in stores.
  9. In 2010, Groupon turned down Google‘s $6 billion offer and became an IPO the following year.
  10. Pizza Hut began offering online ordering on its website in 1994.
  11. India is home to the fastest growing ecommerce market, and France is home to the slowest ecommerce growth.
  12. Ecommerce sales are expected to surpass $200 billion in 2012.
  13. Consumers spend between $1,200 and $1,300 on online shopping per year.
  14. E-retail will grow to 9% in 2016, up from 7% today.
  15. Online sales from social networks will grow 93% percent per year within the next four years, according to consulting firm Booz & Company.
  16. From 2011 to 2016, 15% more people will shop online, taking the number to 192 million in the U.S.
  17. Analysts say that an explosion in the mobile payments market is just around the corner.

We've been reporting a lot about mobile and mobile search lately, and here's why. A recent report from eMarketer said that in 2012 the U.S. mobile payments market will be worth $640 million, and that by 2016 the total transaction value of mobile payments in the U.S. will hit $62.24 billion.

What do you think? Does any of this information come as a surprise to you?

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