Cultivating targeted links can be time-consuming and painful. But in a recent article from Search Engine People, Nick Stamoulis sets out three vital areas to focus on for link building to minimize traffic turbulence caused by Google algorithm changes.
link building tips
A link back to your website from another website is seen as a vote by the search engines. Sites with a considerable number of votes are more likely to appear higher in the search rankings for a query than sites with equal relevance.