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Facebook Power Editor: Optimize Your Social Media Ad Reach

Facebook's Power Editor tool contains a wealth of features to get the most out of your Facebook advertisements. Their audience targeting capabilities allow marketers to optimize and customize the reach of their ads and make the most out of their social media campaigns.

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The Social Network, Facebook, The Oscars and how they relate to marketing

 

the social network, facebook, marketing
 

With the Oscars upon us once again, I decided to dig up this great post from our former Social Media and SEO Specialist, who, ironically enough, is an Analyst at Facebook now. Her post about The Social Network, and business and social media strategy is still relevant almost a year later. Enjoy! -Mitch Holt, Internet Marketing Coordinator, Volacci

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Can Facebook Beat Groupon with Facebook Deals?

Facebook just launched Facebook Deals, a daily deal part of their site that will compete directly with sites like Groupon and LivingSocial. With it's 600 million users and it's deep pockets the question is "Can Facebook beat Groupon?"

Sure they can. Here's why.


Groupon has 10% the user base Facebook has while Facebook has 10% of the World's Population.

Read this article: Can Facebook Beat Groupon with Facebook Deals?

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