drupal seo NEWS
Drupal SEO is the use of search engine optimization to optimize a Drupal website. Please be sure to visit our Drupal SEO Services Page.
Headless Drupal and SEO: What Marketers Need to Know
Decoupled—or “headless”—content management systems have been trending in the last few years. This web development strategy, in its most basic form, is a “write once, publish anywhere” technology that separates the content from the presentation layer. Well, um...what the heck does that mean? It means that you can publish a piece of content and then use different systems to display that blog post on a computer, a mobile device, a voice-based system like Amazon’s Alexa, or even a smart watch.
“By failing to prepare, you are preparing to fail.” Benjamin Franklin
This age-old advice from Benjamin Franklin is applicable in many situations but is a clear truth when you are upgrading or migrating your website to Drupal 8. The fact is: if you do not plan for SEO in your website transition, you will see a drop in Google rankings and traffic.
Introduction
There are many choices out there for Web Content Management Systems (WCMS). Many commercial tools tout features and say that they compare favorably to Drupal, the leading open source solution for sophisticated WCMS. In this brief, I have researched to the best of my ability the features that make Drupal stand out from Adobe Experience Manager SEO.
Mobile users are not patient!
Crawl errors are the bane of every digital marketer-- they seemingly pop up over night and their numbers grow exponentially. Luckily for Drupal marketers there a number of techniques that you can employ to minimize the number of crawl errors that occur and fix the newly created crawl errors on your website. However, before we get started, let's first review a few common crawl errors that you're likely to run into.
Once you have your Meta tags module installed and configured on your Drupal site, you will want to specify meta tags for all your current and future content.
Taxonomy is a very broad kind of content on your Drupal site, so it is a good idea to use broad, category-like keywords for your meta tags. Simply put, it is how you classify content in Drupal. Many Drupal sites’ first taxonomy is category.
You can also have subcategories of Taxonomy called terms, and terms will have subterms, and so on. It is very easy in Drupal to see all your content in a certain category just by visiting the taxonomy list for a specific term.
The URL for a taxonomy list will be something like this: http://www.yourDrupalsite.com/category/term/subterm.
Here is a quick tutorial on how to edit or add taxonomy meta tag categories, terms and subterms in Drupal:
The holiday season is here and there is much to cheer about in the Drupal community. Drupal Version 7.0 is flirting with release and is on its last beta (read on for more details). Important dates and deadlines are suddenly approaching for DrupalCon Chicago 2011... yeah, that fast. If you want to host a session, you'd better check out the dates below.