Drupal 8 : with the new core enhancements, marketers can execute more effective marketing campaigns by delivering personalized content segmented by audience, language, and device type. You can develop relevant content that improves SEO, drives users to your website, creates leads, and results in more sales.
An overview of Drupal's architecture and how Marketer's can use it to full benefit
It’s important for a Marketer to fully understand how Drupal is put together. Understanding the different systems and layers will help you make better marketing decisions and build content that takes full advantage of Drupal.