conversion optimization

Conversion Optimization Corner: Poll Your Audience!

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As a website owner or webmaster, it is hard to know who your site visitors are and what they want when you’re sitting behind a computer most of your workday. On the other hand, the demands of your job and your geographic location do not allow you to get out there and have a chat with your site’s visitors over a nice cup of tea. Is there a solution that would allow you to discover more about your audience without leaving your office?

Read this article: Conversion Optimization Corner: Poll Your Audience!

Whoa! Wednesday: Movie Trailer Conversions

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Conversion optimization, believe it or not, wasn’t born in the world of the web. Don’t believe me? Think: coupons, “50% Off! TODAY ONLY!”, and “Free Samples” just for starters. Even SEO has its origins in the yellow pages! (Ever heard of “AAA+ Storage”? That’s how your grandparents got to the top of the yellow pages.)

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Read this article: Whoa! Wednesday: Movie Trailer Conversions

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