Posted to Ben Finklea's blog on April 17th, 2009

How Michael Dorausch (@chiropractic) Uses Twitter

On March 12th at Pubcon, I had the privilege of interviewing Michael Dorausch for our video series called How I Use Twitter. Here are the notes:

User: Michael Dorausch

Company: Planet Chiropractic

Title: Owner

Follows: About 1,100

Followers: About 2,400 (as of April 19, 2009)

Using since: mid-2008

PC Client: Tweetdeck

Tweets Out: 30-50 per day

Time spent: All the time

Tip: Use a Twitter client to be more efficient in your tweeting. It’s easier to re-tweet and the shortened URL’s are built in. Michael uses Tweetdeck, check it out at

How to retweet: “RT @chiropractic” or “via @chiropractic”

Tip: Even though you might think your life is boring, tweet about it! Your friends want to hear about it!

Tip: Use Twitter as a way to promote your business.