Posted to Katie Thomas's blog on June 26th, 2013

The How and Why of Content Marketing Metrics

Content marketing is all the buzz in the digital marketing sphere these days and understanding the impact of the content produced for your site is critical. recently created a free, downloadable Google Analytics dashboard highlighting important blog traffic data.

This slideshow covers the importance of key metrics in Google Analytics to consider when analyzing your content marketing data and how you can use these metrics to create the best content marketing strategy for your site.