Posted to Ben Finklea's blog on September 8th, 2008

How to use anchor links

Sometimes when people give you a link to a page they will hyperlink the text "click here". This is not a good SEO practice because the text you anchor your link with needs to have a relevant keyword in it. If you are linking to a page about 'pet grooming' then you need to put that key phrase in the anchor link. This is one of those practices that looks good to search engines and human visitors alike.