Posted to Ben Finklea's blog on July 25th, 2007

Emotions Build Links

Many sites lack key elements that appeal to the senses and personal emotion. Play on this by creating content that gives people a reason to link to you. For example, display:

* unique theme-related information which appeals to the emotions,
* original and appropriate humor,
* content of extremely useful nature (references materials),
* original cartoon work,,
* animation that appeals to the senses or tells a short story, and/or
* something with an uncommon emotional element.

This will increase your chances for links based purely on emotional appeal.