Posted to Erik Wagner's blog on April 26th, 2013

10 Best Practices for Thank You Pages

I want to talk to you today about a whitepaper that we released earlier this week called "10 Best Practices for Thank You Pages." Very often I find that thank you pages are completely overlooked.

There are times that I will fill out a form, just be redirected to a homepage instead of to a thank you page. This practice is a HUGE missed opportunity! So, let's put it in context.

The visitors to your website that do reach a thank you page have already completed a call to action on your website. At this point, they are already engaged with your company. Instead of directing them to a boring textual thank you page, why not give them something else to do. In our whitepaper, we will show you some of the best thank you pages out there. Then, we will discuss the techniques used to increase your leads.

Some of the highlights include:

  • Asking for feedback
  • Including videos
  • Gamification Using scarcity
  • Social media
  • And more.

Check it out and tell us of any great examples that you have found.

Download the whitepaper here.