Drupal

There is nothing more embarrassing in the world of SEO than duplicate content. If you are caught with duplicate content, it’s a one-way ticket to Internet detention in the eyes of Google. Sure, the first few times you walk away with a sore wrist and your content taken down. But if you continue to consciously duplicate your content, your website could be wiped away from Web existence. Now that’s heavy. Read more »

The ongoing question about the superiority of video over text (or vice versa) is irrelevant. Sure, video is a newcomer to the SEO game (trailing text by about two decades), but the question shouldn’t be about the importance of one over the other; it should be about how they can coexist and bring people to your site.

Video SEO is a process to ensure that Google finds, indexes and displays your video content. Here are some important video SEO tips. 

The Meta tags module is important to your site because it tells the search engines what the content you have is all about. That is right, it's pretty much data about data. And while this seems redundant, it is incredibly important for the overall optimization of your site.

The Controversial Childhood of Meta tags
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Just like websites of old, Drupal uses a query string to pull information from a database. Every blog post, comment, content, user entry, and so on is stored in tables on the server so you need a query string to go find the data and bring it back to the browser window.

One of the essential online elements that SEO tackles is creating URLs that are “clean” and indexed efficiently by the search engines. They are easy on the eyes and on the spiders that index your site. If you are not sure what a clean URL is, here is a quick definition: Read more »

Once you have your Meta tags module installed and configured on your Drupal site, you will want to specify meta tags for all your current and future content. Taxonomy is a very broad kind of content on your Drupal site, so it is a good idea to use broad, category-like keywords for your meta tags. Simply put, it is how you classify content in Drupal.

Many Drupal sites’ first taxonomy is category. You can also have subcategories of Taxonomy called terms, and terms will have subterms, and so on. It is very easy in Drupal to see all your content in a certain category just by visiting the taxonomy list for a specific term. The URL for a taxonomy list will be something like this: http://www.yourDrupalsite.com/category/term/subterm.

Here is a quick tutorial on how to edit or add taxonomy meta tag categories, terms and subterms in Drupal: Read more »