B2B marketing

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Todd McCormick is VP of SMB Sales at PGi. You can find an original version of this post and more posts by PGi video meetings experts over on the PGi Blog.

Does your sales strategy include social media? Include the right tools and strategies to communicate more effectively and personally with your potential customers --and close deals faster.

Being an SEO has its ups and its downs (get it??). One of said "downs" is that I often don't have enough time in the day to accomplish everything I need to accomplish. We're in constant pursuit of ways to save ourselves a few minutes here and there. A few Google Chrome plugins -- some related to marketing, some not -- grant me a few extra minutes and allow me to get more done every day.

Without further adieu, here are my favorite time-saving Google Chrome plugins that I use pretty much every day.

Image by jscreationzs on freedigitalphotos.net

This week’s guest post comes to us from Blakely Thomas-Aguilar, Content Strategist at PGi. The original text of this post can be found here, courtesy of the PGi Blog.

It’s just about impossible to stand out these days. In our globalized market with messages streaming in from all over the world, how do you grab the attention of prospects and customers without breaking the bank? 

Luckily, we no longer rely on traditional advertising means to get the word out about our companies. Instead of throwing dollars to a billboard or TV placement, we can focus on a form of marketing that revolves around consumer engagement, social interaction and digital communication: Inbound marketing. Read more »

Todd McCormick, VP of SMB Sales at PGi, brings us our guest post for the week. You can find more posts by Todd over at the PGi Blog.

As marketers, we love options. We love to be able to choose the best, most affordable solution. And the Internet puts so many of those options right in front of us, right now. This sheer volume of options and the fact that so much information is available without actually talking to someone has put the traditional sales pitch in jeopardy.

iMeet's Steve Miller presents his bi-weekly installment on the Volacci blog.

Shopping around for a webinar and web conferencing service that fits your company’s needs can be a chore. With dozens of products all claiming to be the best, it can be tough to differentiate the good from the wannabes. Plus, who wants to test 50 different online meeting services?

To help you sift through the clutter, we’ve identified the five needs of every webinar and online meeting, and the web conferencing feature that meets the need.