How to use anchor links
Sometimes when people give you a link to a page they will hyperlink the text "click here". This is not a good SEO practice because the text you anchor your link with needs to have a relevant keyword in it. If you are linking to a page about 'pet grooming' then you need to put that key phrase in the anchor link. This is one of those practices that looks good to search engines and human visitors alike.
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About the author
Ben Finklea
Ben and the Volacci® team provide Search Engine Optimization, Paid Search, and Conversions Consulting to a varied client base - ranging from local real estate agents to Fortune 500 companies. Ben's book Drupal 6 Search Engine Optimization was released in September, 2009 and is available from Amazon.com.