How to Improve Your Web Copy Ten-Fold Using 1 Simple Technique
The technique is simple: Have as many people read your copy as possible. Let them make suggestions and corrections. The simple fact is, no matter how many times you read and re-read your work, you'll always miss something. By getting as many perspectives as possible, your copy will continue to evolve and improve.
"...originality is simply a fresh pair of eyes."
Thomas W Higginson, 19th Century US reformer
Prior to Volacci, our pay-per-clicks campaigns were not producing results that justified how much we were spending. Volacci not only educated my team on the value and importance of proper SEO management, but also tripled the success of our campaigns on less than ¼ our previous budget.
— William Rice
Marketing Manager
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About the author
Ben Finklea
Ben and the Volacci® team provide Search Engine Optimization, Paid Search, and Conversions Consulting to a varied client base - ranging from local real estate agents to Fortune 500 companies. Ben's book Drupal 6 Search Engine Optimization was released in September, 2009 and is available from Amazon.com.