Digital Marketing News
SalesForce.com Acquires ExactTarget
June 4th, 2013 - Posted by Ben Finklea to marketing automation, salesforce.comJune 4th, 2013
The integration of web content management systems, marketing automation suites, social engagement platforms and CRM is quickly becoming a necessity in today's business climate. It is a unique business opportunity that...
5 Email Marketing Tips for a Record-Breaking Quarter
June 4th, 2013 - Posted by Mitch Holt to Email MarketingJune 4th, 2013
The name of the game hasn’t changed, but the path to increased revenue has. Email marketing isn’t just that thing you should be doing but aren’t; it’s that thing you should be doing that could make the rest of 2013 one...
No Regrets [Podcast]
June 3rd, 2013 - Posted by Ben Finklea to June 3rd, 2013
Tip of the day: Productivity - make sure you know where you are headed - check in - align with the main purpose in your life.
Ben Finklea CEO Volacci
Delegation [Podcast]
May 29th, 2013 - Posted by Ben Finklea to May 29th, 2013
Today's tip: Delegate.
Ben Finklea is the CEO of Volacci, the Digital Marketing Agency.
Opt-In for Email Marketing Success
May 29th, 2013 - Posted by Leigh Carver to May 29th, 2013
Low-Cost Promotion
Simple & Easy Process
Quantifiable Results
Direct Marketing
Rapid Communication
Opt-In marketing is a great advantage because only interested customers fill out an email form on your website,...
Running a successful email marketing campaign isn't as simple as erratically sending out emails. An ideal approach is to request that potential customers visiting your blog or website subscribe to receive company emails. This approach is known as Opt-In or permission marketing, and has a number of distinct advantages such as:
[VIDEO] 7 Useful Email Marketing Tips
May 28th, 2013 - Posted by Mitch Holt to Email MarketingMay 28th, 2013
Simply having an email marketing campaign is only half the battle. Here are seven tips to help you maximize the effect of your email marketing campaigns. Oh, and here is the...
Sales Systems [Podcast]
May 22nd, 2013 - Posted by Ben Finklea to productivity, sales systemsMay 22nd, 2013
Today's tip: Build sales systems supported by your processes.
Ben Finklea is the CEO of Volacci, the Digital Marketing Agency.
Highlights of the Tumblr Acquisiton
May 20th, 2013 - Posted by Leigh Carver to May 20th, 2013
Tumblr CEO David Karp stated:
Before touching on how awesome this is, let me try to allay any concerns: We’re not turning purple. Our headquarters isn’t moving. Our team isn’t changing. Our roadmap isn’t changing...
Yahoo confirmed this morning that it purchased microblogging platform Tumblr in a $1.1 billion deal that has rocked the internet. NPR ran an interesting and enlightening segment on the acquisition, while analysts across the internet weighed in to offer their own opinions on the deal.
Automatr Drupal Module: Marketing Automation and Drupal in Harmony
May 20th, 2013 - Posted by Erik Wagner to May 20th, 2013
For those of you using Automatr and Drupal, please download the newest, and much improved, version of the Automatr Drupal module.
At Volacci, one of our primary goals is...
The Marketer's Guide to Memes: A Crash Course in Internet Humor
May 18th, 2013 - Posted by Leigh Carver to social media, Social Media MarketingMay 18th, 2013
Nelson Mandela once said, “If you talk to a man in a language he understands, that goes to his head. If you talk to him in his language, that goes to his heart.” Learning the language of a culture you’re spending time...
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