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Steve Joiner's Blog
October 15th, 2012 - Posted by Steve Joiner to Productivity Tools
As a Volacci IMC (Internet Marketing Coordinator), I'm constantly looking for ways to stay organized and save time. Below are five of my favorite organizational and time-savings tools.
1. Don't Sweat (or forget) the Little "Things"
There may be 15-20 little tasks that come up during the course of a work day that I can't do right at that moment. Rather than jot them on yellow slips of paper, I use a nifty program called Things. Things allows you to quickly add tasks to your Things inbox for scheduling later. Assign tags so you can quickly filter by client name, difficulty, or time required...
July 5th, 2012 - Posted by Steve Joiner to Drupal SEO, Migration
Does your website conjure visions of AOL logins, Lotus Notes, Dreamweaver 2.0 and MafiaBoy attacks? Well friends, it could be time to dump your old site for that shiny new, time-saving content management system that everyone is raving about.
But every time you look at making the change, oft-repeated horror stories of migration difficulties cloud your resolve. Your search rankings could crater. Your traffic might plummet and never come back. So you just put it off for another day.
Migrations do not have to be catastrophic. Although it's likely that there will...
March 27th, 2012 - Posted by Steve Joiner to brand names, branding, Google analytics, internet marketing
Do you ever wonder how big a role your brand name plays in your website's traffic? Internet branding and other froms of online branding are crucial to your company's success.
As an internet marketing company we take search engines and the keywords that draw visitors to your site very seriously. Given the marvelous free analytics tool provided by Google, there's good reason to break down your traffic into segments beyond the defaults that Google Analytics provides us.
Everyone is familiar with the default Google breakdowns of referral, direct and search traffic. Google further breaks search...
January 26th, 2012 - Posted by Steve Joiner to B2B marketing, Google analytics, google analytics consulting, marketing
Google Analytics users are familiar with the standard, prepackaged reports that come with it. But how often do you find yourself drilling down endlessly in an effort to find the exact data you're looking for? Have you ever pulled a pencil to jot down and add numbers from a table because you only wanted to include certain keywords, landing pages or conversion goals? Have you repeatedly set up the same advanced filter only to set it up again the next time?
Well, custom advanced segments are just what you need to make your website analytics life simpler, easier, and more effective. Not only...
